by Joel Pitney | Book Marketing
When you’re just starting out on your author journey, it’s hard to build an audience for your book. This is especially true for self-published authors, but it also applies to authors working with traditional publishers. Gone are the days of simply writing your book... 
by Joel Pitney | Writing & Editing
It goes without saying that setting goals in any endeavor — a new relationship, a business, a personal pursuit, etc. — is one of the most important things you can do to help you succeed. Goals keep you on track, give you focus and help you make important decisions. ... 
by Joel Pitney | Social Media
Everything you’ve read tells you that social media marketing is a critical part of building your author platform and thus, selling books… and it’s absolutely true. But for many authors, social media feels like a foreign environment. It can often feel like you’re... 
by Joel Pitney | Social Media
When it comes to promoting your writing and your brand on social media, the options can be overwhelming. What content should you post and how often? What is the difference between all of the platforms, and which are the best, specifically, for writers and authors? ... 
by Joel Pitney | Social Media
What would our world be without social media? Better, some might argue. But whether we love it or loathe it, social media has become a necessary piece of the marketing pie for almost every industry, and books are no exception. If you’re an author, you’ll need to...
