by Joel Pitney | Book Marketing, Book Publishing
As an author, you have more control than you might think over how your book appears on Amazon. By setting up an “Amazon Author Central” account, both self-published and traditionally published authors alike can get control over their Amazon book listings and present... 
by Joel Pitney | Book Marketing, Self-Publishing
When you’re just starting out on your author journey, it’s hard to build an audience for your book. This is especially true for self-published authors, but it also applies to authors working with traditional publishers. Gone are the days of simply writing your book... 
by Joel Pitney | Book Publishing, Self-Publishing, Writing
It goes without saying that setting goals in any endeavor — a new relationship, a business, a personal pursuit, etc. — is one of the most important things you can do to help you succeed. Goals keep you on track, give you focus and help you make important decisions. ... 
by Joel Pitney | Book Marketing, Social Media
Everything you’ve read tells you that social media marketing is a critical part of building your author platform and thus, selling books… and it’s absolutely true. But for many authors, social media feels like a foreign environment. It can often feel like you’re... 
by Joel Pitney | Book Marketing
If you’ve self-published a book and are having trouble selling it, you’re not alone. These days, it’s harder than ever to sell books. Many authors go through all of the hard work to bring a book to life, only to watch it sit on the virtual bookshelves left unread....
