by Joel Pitney | Author Interviews
When Mary Verrill first met Thea Bowman during a literature class that Bowman taught at Viterbo University, the relationship changed her life forever. And she wasn’t alone. Dr. Bowman’s legacy looms large as a civil rights activist, pioneering educator, and outspoken...
by Joel Pitney | Author Interviews, Book Marketing
Lisa Slabach is a Fintech customer relations executive by day and a writer of women’s fiction on nights and weekends (and planes). She has successfully written, self-published, and promoted two novels: Degrees of Love and Ten Thousand I Love You’s and is currently...
by Joel Pitney | Book Marketing
Amazon customer reviews are, in some ways, a kind of Holy Grail for authors. Even more than celebrity or expert testimonials, reviews from customers–people who actually bought and read your book–can instill trust in the minds of potential readers. This can be...
by Joel Pitney | Social Media
Venturing into the world of social media can be daunting for any author. Do you have time to post every day? What content should you post? Which platforms should you post on? Do you need to do videos, or are your words enough? These are just a few of the questions...
by Joel Pitney | Book Marketing
When you’re just starting out on your author journey, it’s hard to build an audience for your book. This is especially true for self-published authors, but it also applies to authors working with traditional publishers. Gone are the days of simply writing your book...