by Joel Pitney | Book Marketing, Social Media
Venturing into the world of social media can be daunting for any author. Do you have time to post every day? What content should you post? Which platforms should you post on? Do you need to do videos, or are your words enough? These are just a few of the questions... 
by Joel Pitney | Book Marketing, Self-Publishing
When you’re just starting out on your author journey, it’s hard to build an audience for your book. This is especially true for self-published authors, but it also applies to authors working with traditional publishers. Gone are the days of simply writing your book... 
by Joel Pitney | Book Marketing, Social Media
Everything you’ve read tells you that social media marketing is a critical part of building your author platform and thus, selling books… and it’s absolutely true. But for many authors, social media feels like a foreign environment. It can often feel like you’re... 
by Joel Pitney | Book Marketing
If you’ve self-published a book and are having trouble selling it, you’re not alone. These days, it’s harder than ever to sell books. Many authors go through all of the hard work to bring a book to life, only to watch it sit on the virtual bookshelves left unread.... 
by Joel Pitney | Book Marketing, Book Publishing
There have never been more books published than there are today. According to a recent report, for example, in 2019 there were 4 million books published in the U.S. alone. That’s 10 times more published titles than the same report said in 2007. At the same time,...
