author marketing Archives • Launch My Book

How to Build Your Author Platform

You’ve no doubt heard the adage that it takes a village to raise a child. Well, it also takes a village to write a...

Congratulations! You have a beautiful new website to promote your book and you’re ready to start boosting engagement...

Amazon customer reviews are, in some ways, a kind of Holy Grail for authors. Even more than celebrity or expert...

Over the course of the COVID-19 pandemic, internet traffic increased across all devices worldwide. Reports state that...

Venturing into the world of social media can be daunting for any author. Do you have time to post every day? What...

When you’re just starting out on your author journey, it’s hard to build an audience for your book. This is especially...

Everything you’ve read tells you that social media marketing is a critical part of building your author platform and...

If you’ve self-published a book and are having trouble selling it, you’re not alone. These days, it’s harder than ever...

In the book industry, we often hear about a thing called an “author platform.” It sounds big and looming, but many...

When it comes to self publishing courses, not all are created equal. It can be quite overwhelming to shop for a course...

I had an interesting conversation with a veteran publicist yesterday who told me an interesting fact: a large...

Marketing a book isn't easy. And (generally speaking) authors are more focused on writing and finishing a book than...